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9781847947482 English 1847947484 From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary career that has taken him from cloakroom attendant at a north London club to billionaire media owner. En route he tells of his early life as a rock and roll drummer, his first steps in the world of magazine publishing as a purveyor of leisure and top-shelf titles, and finally, after decades of paying his dues building smaller brands, his arrival in the big league with the launch of OK! magazine and the acquisition of Express Newspapers, his purchase and sale of Channel 5, and his £80 million investment in the Health Lottery, combining business innovation with help for good causes. Along the way, he imparts many of the secrets of his astounding success, as well as giving his forthright opinion (and he always has one) on such diverse subjects as politicians, religion, and the similarities between being a rock and roll drummer and running a business - as well as his views on a cast of characters ranging from Alan Sugar to Victoria Beckham and from Simon Cowell to Jennifer Aniston. Often controversial, frequently revelatory, always entertaining, The Real Deal is the brilliantly frank account of a life spent at the sharp end., One of Britain s foremost media moguls in his own words"The Real Deal" is a no-holds-barred account of the highs and lows of Desmond s long and illustrious career as a publisher and entrepreneur, from his first foray into the world of business at the age of five, helping his deaf father negotiate advertising contracts, to the meteoric rise of his media company Northern & Shell. He talks of his early life as a rock and roll drummer, his first fully fledged job as a classified ad salesman, his decision to move into magazine publishing, and his pioneering relocation to Docklands, and so on to the inexorable rise of his raft of leisure and top-shelf titles, the launch of "OK "magazine, the acquisition of Express Newspapers, the purchase and sale of Channel 5, the launch of the Health Lottery, and his current plans for a massive property development and regeneration project. Along the way, Desmond imparts many of the secrets of his astounding success, as well as giving his opinion (and he always has one) on such diverse subjects as the Royal Family, how to entertain posh guests, the benefits of Reform Judaism, and the similarities between being a rock and roll drummer and running a business. Often controversial, frequently revelatory, and always entertaining, "The Real Deal" is a brilliantly frank account of a life spent at the sharp end of business.", One of Britain's foremost media moguls - in his own words The Real Deal is a no-holds-barred account of the highs and lows of Desmond's long and illustrious career as a publisher and entrepreneur, from his first foray into the world of business at the age of five, helping his deaf father negotiate advertising contracts, to the meteoric rise of his media company Northern & Shell. He talks of his early life as a rock and roll drummer, his first fully fledged job as a classified ad salesman, his decision to move into magazine publishing, and his pioneering relocation to Docklands, and so on to the inexorable rise of his raft of leisure and top-shelf titles, the launch of OK! magazine, the acquisition of Express Newspapers, the purchase and sale of Channel 5, the launch of the Health Lottery, and his current plans for a massive property development and regeneration project. Along the way, Desmond imparts many of the secrets of his astounding success, as well as giving his opinion (and he always has one) on such diverse subjects as the Royal Family, how to entertain posh guests, the benefits of Reform Judaism, and the similarities between being a rock and roll drummer and running a business. Often controversial, frequently revelatory, and always entertaining, The Real Deal is a brilliantly frank account of a life spent at the sharp end of business., One of Britain's foremost media moguls -- in his own words. From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary career that has taken him from cloakroom attendant at a north London club to billionaire media owner. En route he tells of his early life as a rock and roll drummer, his first steps in the world of magazine publishing as a purveyor of leisure and top-shelf titles, and finally, after decades of paying his dues building smaller brands, his arrival in the big league with the launch of OK! magazine and the acquisition of Express Newspapers, his purchase and sale of Channel 5, and his £80 million investment in the Health Lottery, combining business innovation with help for good causes. Along the way, he imparts many of the secrets of his astounding success, as well as giving his forthright opinion (and he always has one) on such diverse subjects as politicians, religion, and the similarities between being a rock and roll drummer and running a business -- as well as his views on a cast of characters ranging from Alan Sugar to Victoria Beckham and from Simon Cowell to Jennifer Aniston. Often controversial, frequently revelatory, always entertaining, The Real Deal is the brilliantly frank account of a life spent at the sharp end.
9781847947482 English 1847947484 From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary career that has taken him from cloakroom attendant at a north London club to billionaire media owner. En route he tells of his early life as a rock and roll drummer, his first steps in the world of magazine publishing as a purveyor of leisure and top-shelf titles, and finally, after decades of paying his dues building smaller brands, his arrival in the big league with the launch of OK! magazine and the acquisition of Express Newspapers, his purchase and sale of Channel 5, and his £80 million investment in the Health Lottery, combining business innovation with help for good causes. Along the way, he imparts many of the secrets of his astounding success, as well as giving his forthright opinion (and he always has one) on such diverse subjects as politicians, religion, and the similarities between being a rock and roll drummer and running a business - as well as his views on a cast of characters ranging from Alan Sugar to Victoria Beckham and from Simon Cowell to Jennifer Aniston. Often controversial, frequently revelatory, always entertaining, The Real Deal is the brilliantly frank account of a life spent at the sharp end., One of Britain s foremost media moguls in his own words"The Real Deal" is a no-holds-barred account of the highs and lows of Desmond s long and illustrious career as a publisher and entrepreneur, from his first foray into the world of business at the age of five, helping his deaf father negotiate advertising contracts, to the meteoric rise of his media company Northern & Shell. He talks of his early life as a rock and roll drummer, his first fully fledged job as a classified ad salesman, his decision to move into magazine publishing, and his pioneering relocation to Docklands, and so on to the inexorable rise of his raft of leisure and top-shelf titles, the launch of "OK "magazine, the acquisition of Express Newspapers, the purchase and sale of Channel 5, the launch of the Health Lottery, and his current plans for a massive property development and regeneration project. Along the way, Desmond imparts many of the secrets of his astounding success, as well as giving his opinion (and he always has one) on such diverse subjects as the Royal Family, how to entertain posh guests, the benefits of Reform Judaism, and the similarities between being a rock and roll drummer and running a business. Often controversial, frequently revelatory, and always entertaining, "The Real Deal" is a brilliantly frank account of a life spent at the sharp end of business.", One of Britain's foremost media moguls - in his own words The Real Deal is a no-holds-barred account of the highs and lows of Desmond's long and illustrious career as a publisher and entrepreneur, from his first foray into the world of business at the age of five, helping his deaf father negotiate advertising contracts, to the meteoric rise of his media company Northern & Shell. He talks of his early life as a rock and roll drummer, his first fully fledged job as a classified ad salesman, his decision to move into magazine publishing, and his pioneering relocation to Docklands, and so on to the inexorable rise of his raft of leisure and top-shelf titles, the launch of OK! magazine, the acquisition of Express Newspapers, the purchase and sale of Channel 5, the launch of the Health Lottery, and his current plans for a massive property development and regeneration project. Along the way, Desmond imparts many of the secrets of his astounding success, as well as giving his opinion (and he always has one) on such diverse subjects as the Royal Family, how to entertain posh guests, the benefits of Reform Judaism, and the similarities between being a rock and roll drummer and running a business. Often controversial, frequently revelatory, and always entertaining, The Real Deal is a brilliantly frank account of a life spent at the sharp end of business., One of Britain's foremost media moguls -- in his own words. From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary career that has taken him from cloakroom attendant at a north London club to billionaire media owner. En route he tells of his early life as a rock and roll drummer, his first steps in the world of magazine publishing as a purveyor of leisure and top-shelf titles, and finally, after decades of paying his dues building smaller brands, his arrival in the big league with the launch of OK! magazine and the acquisition of Express Newspapers, his purchase and sale of Channel 5, and his £80 million investment in the Health Lottery, combining business innovation with help for good causes. Along the way, he imparts many of the secrets of his astounding success, as well as giving his forthright opinion (and he always has one) on such diverse subjects as politicians, religion, and the similarities between being a rock and roll drummer and running a business -- as well as his views on a cast of characters ranging from Alan Sugar to Victoria Beckham and from Simon Cowell to Jennifer Aniston. Often controversial, frequently revelatory, always entertaining, The Real Deal is the brilliantly frank account of a life spent at the sharp end.